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Distrcit 54
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- District Governor
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Club Web Site
. . Building and maintaining a club web site is an increasingly
important communications tool.
. . Having a well-designed web site not only improves communication
with your club's members, it also can serve as an extremely effective
way to promotoe your club. In designing your club's web site, it's
a good idea to construct your home page with non-Toastmaster visitors
in mind. There should be ample information to provide a visitor
with a strong indication of what Toastmasters is about, an introduction
to your club, and mention of your club's meeting time and location.
In providing this information, the site should also invite guests
to come and learn what Toastmasters has to offer.
Building Your Club Web Site
. . Just as there are nearly as many newsletter designs as newsletters,
the number of ways in which you can design your club's web site
are almost limitless. However, there are a few design philosophies
and guidelines to keep in mind when designing your site.
Internet Guidelines
. . As your club designs and builds its own web site, please review
the stated Internet policy of Toastmasters International. This policy
is available on the Internet Guidelines page of the Toastmasters
International web site.
Promoting Your Site
. . After you club's web site is up and running, the site won't
help you promote your club if you don't promote the site as well.
As such, your club should strive to use all of the publicity tools
at its disposal to mention the web address of your club's site.
For example, be sure to list the web address on your club newsletter
and in any newspaper announcements you have. Additionally, you can
submit the address of your site to search engines such as Yahoo!
. . Finally, make sure that your club's web address is listed when
you submit the Club and Officer Information form.
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